Prince Bank And Forte Insurance Officially Launch Bancassurance Partnership To Enhance Financial And General Insurance Services In Cambodia
Prince Bank and Forte Insurance officially launched a bancassurance partnership on January 11, 2025, to improve financial accessibility and security for consumers in Cambodia. The event, hosted at Prince Holding Group headquarters, signifies the start of a collaboration dedicated to delivering a wide array of financial services that cater to the dynamic needs of the Cambodian market.
This partnership will allow Prince Bank to broaden its offerings by integrating various general insurance products into its financial ecosystem. By merging Prince Bank’s strong banking foundation with Forte Insurance’s extensive expertise in the insurance sector, this collaboration aims to offer customers a seamless, one-stop solution for managing both their banking and insurance needs.
“Our collaboration with Forte Insurance is a landmark moment in our ongoing commitment to providing our customers with holistic and accessible financial services,” stated Looi Kok Soon, CEO of Prince Bank. “This partnership enables us to offer a wider array of financial products that protect our customers from life’s uncertainties while simplifying their financial management. By combining Prince Bank’s banking services with Forte Insurance's trusted general insurance solutions, we are paving the way for a more secure and convenient financial future for our customers.”
“Imagine a future where your financial goals are within reach, with Prince Bank’s innovative products tailored just for you. Our “Clever Savings” and “Clever Savings Builder” plans offer you personalised savings options to secure your future, while our partnership with Forte Insurance provides you with comprehensive medical coverage for peace of mind. Whether you're an individual or a business, our “Clever Merchant” solution goes even further by integrating both financial services and medical protection. With Prince Bank, you’re not just banking – you’re building a safer, more secure future,” he added.
The newly added general insurance products in Prince Bank’s portfolio will include coverage options for health, property, and life, giving customers the peace of mind that comes from knowing they are protected in various aspects of their lives. This strategic alliance aims to enhance financial security for individuals and businesses across Cambodia, supporting their long-term well-being.
Suy Channtharong, CEO of Forte Insurance, highlighted the partnership's importance: “The official launch with Prince Bank represents an exciting opportunity for Forte Insurance to expand our reach and offer a wider range of high-quality insurance products to the Cambodian market. Our goal is to make essential insurance services accessible to all Cambodians, helping them protect their families, assets, and futures with the best available coverage.”
This strategic partnership is set to reshape Cambodia’s financial landscape by offering a seamless integration of banking and insurance services, reinforcing Prince Bank’s commitment to financial inclusion and empowering the Cambodian population to secure their financial futures with greater confidence.
For more information, please visit your nearest Prince Bank branch or contact our customer service at 1800 20 8888 (toll-free).
This press release was supplied.
