E-commerce Site For Local Goods In The Making
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The Royal Academy of Cambodia (RAC) is partnering up with e-commerce experts from Yunnan, in Southern China, to enhance online sales of Cambodian agricultural products.
In a meeting on Sunday, Yimin Yu from Yunnan’s E-Commerce Development Centre and Sok Touch, president of the Royal Academy of Cambodia (RAC), agreed to collaborate on creating an online marketplace for Cambodian agricultural products, among other initiatives.
“After the meeting, both sides agreed to gather data on Cambodian agricultural goods and establish an e-commerce website in Khmer and Chinese to facilitate direct online purchases of local agricultural products,” RAC said in a statement.
The partnership also aims to establish a cloud storage system for Cambodian agricultural products and build warehouses in key locations, including Sihanoukville’s port.
RAC added that a tracking system will be implemented as part of the collaboration, enhancing quality assurance for Cambodia’s primary agricultural exports.
Hean Vanhan, director-general of the General Directorate of Agriculture, expressed his support for the initiative. “I think the partnership will be very effective in promoting sales of our products abroad,” he said.
Chinese investment in Cambodia has surpassed $21 billion over the past five years, with China building nearly 3,000 kilometers of road and seven bridges in the Kingdom. In the first half of 2018 alone, Chinese investment exceeded $5 billion.