Wing Bank and Singapore Airlines Launch Cambodia’s Points-to-Miles Exchange Partnership

By
on
Sponsored
Wing Bank and Singapore Airlines Launch Cambodia’s Points-to-Miles Exchange Partnership
Wing Bank and Singapore Airlines Launch Cambodia’s Points-to-Miles Exchange Partnership./Image supplied.

Wing Bank (Cambodia) Plc., a 100 per cent Cambodian-owned digital bank, has partnered with Singapore Airlines to launch Cambodia’s loyalty points-to-miles exchange program—marking a major milestone in customer rewards innovation.

The partnership launch event was honored with the presence of H.E. Huot Hak, Minister of Tourism; H.E. Dr. Mey Vann, Secretary of State of the Ministry of Economy and Finance and Secretary General of the General Secretariat of the Non-Bank Financial Services Authority; and Neak Oknha Kith Meng, Chairman of the Board of Directors of Wing Bank and CEO of the Royal Group of Companies. 

Representatives from Singapore Airlines included Bryan Koh, Divisional Vice President, Loyalty Marketing; Zechariah Chai, Regional Manager, KrisFlyer Partnerships; and Berlinda Yong, General Manager of Singapore Airlines in Cambodia.

Starting today, Wing Bank customers can seamlessly convert their WingPoints into KrisFlyer miles, unlocking new possibilities for travel and lifestyle benefits. This strategic collaboration reflects both organisations’ commitment to enhancing customer experience and promoting digital financial ecosystems.

Dr. Dmytro Kolechko, CEO of Wing Bank, speaking at the partnership launch./B2B Cambodia.

Bridging two trusted platforms—Cambodia’s leading digital bank and one of the world’s most respected airlines—the partnership empowers users to turn everyday banking and Wingmall purchases into global travel opportunities. KrisFlyer miles earned through this program can be used to offset airfares with Singapore Airlines or redeemed for products from KrisShop’s extensive omni-channel catalogue.

“This is more than a rewards upgrade—it’s a gateway to global connectivity,” said Dr. Dmytro Kolechko, CEO of Wing Bank. “As a proud Cambodian institution, we’re thrilled to offer our customers the chance to transform local spending into international experiences.”

In an interview with B2B Cambodia, Berlinda Yong, General Manager of Singapore Airlines in Cambodia, also shared her thoughts on the partnership with Wing Bank.

“Singapore Airlines is always looking for quality partners in all the markets that we operate in, so here in Cambodia, we're very proud and excited to be able to partner with Wing Bank, one of the nation's leading digital banks," she said. “This is what we want to do here in this market, partner with one of the strongest banks… and bring about more choices and benefits of our KrisFlyer rewards program to Wing Bank customers.”

Berlinda Yong, General Manager of Singapore Airlines in Cambodia, speaking at the partnership launch./B2B Cambodia.

The redemption process is simple and fully integrated within the Wing Bank App. Users can tap on ‘Earn WingPoints’ and select ‘Redeem KF Miles’ to convert points into miles and instantly enjoy benefits across both ecosystems. As a launch bonus, customers will receive 1,000 WingPoints for every successful conversion.

“The conversion rate is two WingPoints for one mile. This is very simple and easy for our customers, and they can do it in just seconds," Kolechko further shared with B2B Cambodia.

“We believe this is an attractive conversion and will actually encourage Wing Bank customers to convert their WingPoints into our miles, thereby unlocking more benefits from our entire KrisFlyer rewards program," Yong added. "Of course, [being able to convert points to miles] with just a click of a button on mobile gives a lot of convenience and allows passengers to access all our benefits via the Wing Bank app.”

To celebrate the launch, Wing Bank users can enjoy an exclusive travel promotion with Singapore Airlines. From August 13 to September 2, 2025, eligible travelers booking round-trip fares from Phnom Penh to Singapore will receive a 5 per cent discount by entering the promo code SQWING25 during booking. 

The travel period for this special offer runs from August 13 to October 31, 2025, giving passengers ample time to plan their visit (Please note, the offer is subject to availability).

This partnership marks a significant step forward in regional travel and financial innovation—bringing greater value, convenience, and global access to Cambodian consumers.

This article was based on a supplied press release.

Wing Bank and Singapore Airlines Launch Cambodia’s Points-to-Miles Exchange Partnership./Image supplied.